E-commerce website development An online store that loses fewer carts.

Shopify, headless and custom online stores designed to be fast to browse and easy to buy from, connected to your stock and accounts.

Let's Build Together
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Your bag

  • Speckled mug, pair£48
  • Serving bowl£62
  • Gift wrap£4
Total£114
A small shop’s checkout, down to three taps Illustrative
  • Guest checkout
  • Fast on a phone
  • Stock and accounts in sync

You need this if

  1. Lots of visitors add to cart but few finish checkout
  2. Your store is slow on phones
  3. Staff re-key orders into another system

What we hand over

  1. Store design and build (Shopify, headless or custom)
  2. Checkout and payment setup, including guest checkout
  3. Stock, shipping and accounting integrations
  4. Conversion tracking and a 30-day improvement sprint

What changes

  1. A checkout with fewer steps and no surprises
  2. Product pages that load fast and answer the buyer's questions
  3. Orders, stock and accounts in sync without manual work

E-commerce website development, in plain words

E-commerce website development is designing and building an online store, from product pages to checkout and payments, connected to stock and accounting. NESway builds stores that are fast on a phone and remove the checkout friction that causes most of the 70% of carts that get abandoned.

Seven in ten online shopping carts are abandoned: the Baymard Institute's average across 50 studies is 70.22%. Many of those are lost to things a store can fix, such as surprise costs, forced accounts and long forms, and Baymard estimates better checkout design alone can lift conversion by 35%. We build stores that are quick on a phone, make the product easy to judge, and get people through checkout with as few steps as possible, connected to your stock, shipping and accounting.

31%
of software projects finish on time, on budget and with the features promisedStandish Group CHAOS Report, 2020 (opens in a new tab)

Reviewed by the engineers who run this practice.

Questions you'll ask first

Shopify or custom?

Shopify suits most stores and is quick to launch. We go headless or custom when you need unusual pricing, complex catalogues, or speed and design a theme can't give you.

Can you improve the store we already have?

Yes. We often start with a checkout and speed audit, fix the biggest leaks first, and measure the change before rebuilding anything.

Do you connect it to our stock and accounting?

Yes: inventory, shipping, payments and accounting tools, so orders flow through without anyone re-typing them.

Sound familiar? Let's fix it.

One call with a senior engineer. You'll leave with a straight answer on what it would take.